Help

Answers to the questions that come up when connecting Lantern and building reports. Step-by-step guides are linked where a question needs more than a paragraph.

Google Analytics & Business Profile

Which Google account should I connect with?

The account that can see your clients’ Analytics properties and Business Profiles. Everything it can see becomes available to pick from when setting up a client’s report; nothing it cannot see will be.

Google says “This app is blocked”

Your organisation’s Google Workspace blocks third-party apps that read Analytics data until an administrator trusts them. Send your Workspace administrator these instructions; it takes them about two minutes.

Google says “Google hasn’t verified this app”

Expected for now. Choose Advanced, then Go to lanternreporting.com. Access is read-only; see the privacy policy.

Business Profile data is missing from reports

Google has to approve Business Profile API access before any profile data can be read. Until then reports leave the Business Profile sections out, and Analytics is unaffected.

A location’s numbers are missing

If each location has its own Analytics property, add that property as a source and mark it as the location. If one property covers every location, add it once and give each location the path its pages start with, such as /atlanta-ga.

DataForSEO

Which DataForSEO login do I need?

The API login and API password from the dashboard’s API Access page, not the password you sign in with. Enter them as login:password.

DataForSEO says the account has no money left

DataForSEO is pay-as-you-go. The login works, but crawls, rank checks and backlink reads stop until the account is topped up.

Qwairy

Where is the Qwairy key, and why is it refused?

Qwairy’s API needs the Growth plan or above; a key on a lower plan is refused. Where to find the key.

Reports

When do new numbers appear?

Every source syncs nightly. DataForSEO rankings are checked daily, site crawls and the local map grid run weekly, and each appears after the next nightly sync. Sync now on a client’s report setup pulls last month and this month straight away.

A section is missing from a compiled report

A section is left out when the client has no source for it, and a text box left empty is left out too. Sections with a source but no numbers for the month are listed under the report as having no data.

Why won’t a report compile?

A report needs its required text, the Wins, before it can be compiled. The report page says what is missing.

How long does a download link last?

A few minutes. Each click of Download PDF makes a fresh one, so a forwarded link stops working rather than staying open to whoever has it.